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Creative Forensics • Shootouts • Dashboards • Strategy
Deep analysis of wife voice (72% top tier), urgency patterns, optimal send days (Thu/Fri), and 320+ char performance.
Event anchors (Wreaths $0.657), named dogs, Chris Baity intro pattern, optimal 250-500 char range, $25 ask performance.
Dana Perino 1st person (7x yield), holiday spikes (Thanksgiving $0.199), 351-500 char sweet spot, multi-voice strategy.
Political creative performance analysis, urgency calibration, segment targeting, midterm messaging patterns.
House GOP analysis — DOGE surveys dominate, multi-voice wins (5-10x), Tuesday sends, D10 cascade strategy.
Deep dive into DB's all-time winner. $880K from single creative, 34.5M sends, 349 deployments. Interactive timeline + treemap.
3-model shootout (Claude/GPT/Gemini) — polling crisis urgency, verification hook, inactive voter guilt. 5 winners selected.
JD Vance as RNC Finance Chairman + 2026 MAGA Poll. 30 creatives, 6 winners selected. Selection UI with checkboxes.
35 vulnerable House seats, counter $100M smear campaign. Named endorsers: Jordan, Scalise, Luna. 7 winners input.
Survey creative comparison — JD Vance approval polling, supporter identification, engagement hooks.
Survey creative comparison for Michael Whatley campaign — approval polling, party support angles.
Multi-model creative comparison for SemperK9 — service dog stories, veteran impact, named dog hooks.
Valentine's Day creative comparison — care packages, deployed troop support, holiday urgency.
Client donor segment creative — retention messaging, upgrade asks, loyalty hooks.
Oldrati case creative comparison — legal defense urgency, wife voice variations, case-specific hooks.
Lamond case creative shootout — officer defense messaging, family impact angles.
First Heritage shootout — SOTU government overreach hook. 4-model comparison. Constitutional defense vs. economic freedom framing.
6 creatives (3 MMS, 3 SMS). Fentanyl + nostalgia angles. Lead: C1 vintage/today split — untapped angle in all existing creative.
General survey creative comparison — engagement hooks, completion incentives, response optimization.
Predict creative performance using AI-powered donor archetypes. 94% validated accuracy across 5 clients (47/50 pairs). Pre-Flight mode included.
Rigorous V2 analysis: opener features explain <1% variance in political. Key finding: focus on body copy, not opener gimmicks.
Upload CSV, get instant forensics — yield index, seasonality normalization, expansion winners, 10 Laws generation.
Real-time campaign monitoring, send tracking, performance alerts, cross-client comparison.
Central operations dashboard — campaign status, queue management, approval workflow.
Competitive intelligence, industry benchmarks, trend analysis, opportunity identification.
SMS-specific analysis — character counts, merge field validation, compliance checking.
Opening line performance analysis — what hooks land, what falls flat. Pattern analysis across all clients.
DNA of winning creative — v2 with expanded client analysis and cross-client pattern detection.
Full objection + counter library, v2. Expanded with nonprofit and political segments.
News and signal monitoring dashboard — surface creative hooks from live news before the window closes.
State of the Union Feb 24 — top creative hooks, client recommendations. Maduro capture, 100-year-old vet honored, Dem boycotts, SAVE Act. Ranked by urgency.
Client brief, donor profile, current issue set — fentanyl hook analysis, news hooks, existing creative audit. Ground-up for new sends.
Complete creative strategy guide — voice guidelines, ask ladders, segment targeting, compliance rules.
Historical creative lineage — what worked, what didn't, evolution of winning formulas.
Growth roadmap — expansion opportunities, segment penetration, revenue projections.
Interactive training — learn SoldierStrong creative rules through gamified examples.
Landing page specification — dual-path conversion flow, survey integration, donation optimization.
Full client brief — donor profile, messaging pillars, compliance rules (501c3), testing matrix. Ground-up launch, zero creative history.
Landing page creative package — headlines, body copy, CTAs, image direction.
Open-source grammar of persuasion from 5,500+ creatives. Synthetic archetypes, pattern extraction.
Immersive AI scripture experiences — hymns, video, genealogy. LDS creative project.
Live dashboard scoring companies by AI displacement risk. Who's next.
"I run 9 kids like a campaign war room." The framework. The chaos. The data.
Viral quiz — pull a synthetic donor archetype. Who are you really talking to?
Voice-logged reasoning archive with pattern detection. Build the record of how you think.
Open-source publishing ops stack. Full content pipeline from signal to publish.
Universal objection mapper for any proposition. Surface + neutralize resistance before it lands.
Place yourself in history's hardest decisions. What would you have done?
Genealogy meets AI. Simulate conversations across generations.
Speed-haiku generation engine. Constraint-based creativity.
Scripture as creative raw material. Remix, reframe, illuminate.
Mapping what's not said. The geography of omission.
Same event, different eras. Perspective shift as creative engine.
Dig into meme lineage. Where did the idea actually come from?
Words that don't exist in English but should. Creative vocabulary expansion.
The psychological archetype that powers half of fundraising copy.
Map what's missing from a message. Negative space as strategy.
What you're not seeing in your own creative. Systematic bias detection.
Surface the internal contradictions in any argument. Useful for opposition research.
How arguments consume and produce energy. Persuasion metabolism.
Operating system for a 9-kid household. Logistics, routines, prioritization.
Everything I failed at, didn't finish, or learned the hard way. The real story.
Who actually does what. Power and influence vs. the official hierarchy.