AI Content Pilot

Orange County Estate Sale SEO

February 2026

The Opportunity

An indie developer recently published 80+ SEO articles in 10 days using a team of AI agents — at a cost of $0.70 per article and 15 minutes of human oversight per day.

The Proposal: Apply this model to TLH's Orange County expansion. Build city-specific landing pages for estate sale services across 15-20 OC cities — in 2-3 weeks, at minimal cost, with quality controls.

45-60
Pages to Create
~$50
Total AI Cost
15 min
Daily Review Time
2-3 wks
Time to Complete

The Agent Squad

Instead of one AI doing everything (poorly), we use specialized agents — each great at one job.

🔍

Scout

Finds keyword opportunities for each OC city. Identifies search volume, competition, and content gaps.

Runs daily
✍️

Quill

Writes city-specific landing pages (1,500-2,000 words). Follows TLH brand voice and SEO best practices.

Runs every 2 hours
📚

Sage

Quality gate. Checks readability, accuracy, compliance, and plagiarism. Rejects 40% of first drafts.

After each draft
📋

Morgan

Project manager. Monitors pipeline, flags bottlenecks, keeps things moving.

3x daily
📢

Ezra

Publisher. Takes approved content and pushes to WordPress with proper formatting.

On approval

The Pipeline

Content flows through stages. Each stage has an owner. Nothing skips a step.

🔍 Scout → 📋 Backlog → ✍️ Quill → 📚 Sage → 👀 Human Review → 📢 Publish

Coordination: Google Sheets

One shared Google Sheet tracks everything. All agents read and write to it. You can monitor progress at any time.

Column Purpose
City Target city (e.g., "Irvine")
Keyword Primary keyword target
Status Backlog → Writing → Review → Staging → Published
Sage Score Quality score (0-100, must be 90+ to pass)
Draft Link Google Doc with the content
Live URL WordPress URL once published

Target Cities

Tier 1 — High Priority

Irvine Newport Beach Huntington Beach Laguna Beach Costa Mesa Anaheim Fullerton

Tier 2 — Coverage

Orange Tustin Mission Viejo Lake Forest San Clemente Dana Point Yorba Linda Laguna Niguel

Page Template

Quality Controls

The Sage agent runs every draft through these checks. If it fails any, it goes back for revision.

Check Threshold Why It Matters
Readability Flesch-Kincaid ≥ 60 Seniors and family members need clear, simple language
Plagiarism Copyscape clean No duplicate content penalties from Google
Service Accuracy 100% accurate to TLH services AI tends to invent features we don't offer
Service Area Only cities we actually serve Don't promise coverage we can't deliver
Word Count 1,500-2,200 words Long enough for SEO, not bloated
CTA Present Lead form referenced Every page needs a conversion point

Real stat from similar systems: About 40% of first drafts get sent back for revision. After revision, 95%+ pass. The quality gate is what makes this work.

Guardrails: What TLH Does (and Doesn't) Do

Every agent loads a context file that prevents them from making things up.

✓ TLH Services

  • Senior transition assistance
  • Estate sale coordination
  • Home preparation for sale
  • Downsizing support
  • Real estate services (licensed)

✗ Not TLH Services

  • Storage unit services
  • Moving company (we coordinate)
  • Junk hauling (we coordinate)
  • Legal/probate services
  • Financial planning

Compliance Rules

Timeline

Week 1
Setup & First Batch
Configure agents, set up Google Sheet, Scout identifies keywords for Tier 1 cities. Quill produces first 10-15 drafts. Team reviews and provides feedback on quality/voice.
Week 2
Production Mode
Agents running on schedule. 3-5 pages published per day. Team spot-checks staging queue (15 min/day). Tier 1 cities complete.
Week 3
Tier 2 & Polish
Tier 2 cities covered. Supporting pages added (FAQ pages, service-specific pages). Final QA pass. All pages live.

Cost Breakdown

AI API costs (Claude) ~$0.50/page × 50 pages = $25
Plagiarism checking (Copyscape) ~$0.03/check × 100 checks = $3
Keyword research tools ~$20 (existing subscription)
Human review time ~5 hours total @ 15 min/day
Total Investment ~$50 + 5 hours

Compare to hiring a content agency: $150-300/page × 50 pages = $7,500-15,000

Next Steps