Run your work like an operator, not a spectator.
I build practical AI systems and products that turn ideas into shipped outcomes. Start with the Prompt Pack, then dive into writing, experiments, and field-tested tools.

What Running Digital for a Presidential Campaign Taught Me About AI
The 3 operating principles from the campaign trail — and why they're the exact framework every CMO needs right now.
Hello AI + Channels
Read current thinking and follow daily signal.
I Replaced a $75K Analyst With a $20/Month Agent ✦ New
Not metaphorically. Exact workflow, real costs, and what happened when I stress-tested it on a breaking news event while I was asleep.
The "90-Minute CMO" Is a Lie
The productivity story about AI is real. It's also the least interesting part. Here's the reframe.
The Long Tail Is Back
Chris Anderson's 2004 thesis applied to marketing tactics. AI agents just changed the math.
Dory Memory Article
Memory architecture for AI continuity.
Speaking & Proof
Live demos and stage-ready sessions.
Systems & IP
Frameworks behind the outcomes.